Rodale Institute Visits Perry, listen to our conversation about marketing dual-purpose organic beef from NY dairy cows

By Butter Meat Co.

In the fall of 2020, the team of organic consultants at Rodale institute visited the shop in Perry and our farm in Pavilion. It was an exciting visit with lots of great conversations. They even made a neat video about my journey and some of my reasoning behind Butter Meat Co.'s organic certification. 


 The video below is part of Rodale's Transition to Organic Program

Here's some more info on their program:

What is “certified organic?” What does it cost, and what’s the benefit? How do I know if I’m doing it right? If you’ve ever asked any of these questions, Rodale Institute’s Transition to Certified Organic Agriculture course is for you!

This on-demand, online course was designed to help farmers understand the USDA National Organic Standards and use them as a framework for their successful transition to certified organic production of vegetables, grains, livestock, and more.

This course will guide you through the basics of transitioning to certified organic alongside the global leader in organic farming. You’ll benefit from decades of research and experience from Rodale Institute staff, in addition to special guests, partners, and farmers.


Always happy to be a resource to anyone considering the process and share any of Butter Meat Co.'s learnings. This same openness applies to customer questions & feedback. Might not have all the answers, but always happy to share what I do know. 

- Jill